According to new consumer survey data from ChangeWave Research, Amazon's Kindle Fire is poised to become the first real competitor to the Apple iPad, with one in five planned tablet buyers (22%) indicating they will purchase the Kindle Fire. This is the first time since the original iPad's launch that the number two device ever achieved a double-digit percentage in terms of consumer interest.
Monday 21 November 2011
Despite Poor Reviews, Kindle Fire On Track To Be #2 Tablet
According to new consumer survey data from ChangeWave Research, Amazon's Kindle Fire is poised to become the first real competitor to the Apple iPad, with one in five planned tablet buyers (22%) indicating they will purchase the Kindle Fire. This is the first time since the original iPad's launch that the number two device ever achieved a double-digit percentage in terms of consumer interest.
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