Saturday, 14 January 2012

5 Ways For Startups To Grow Their Brands On Twitter

ryan_dogpatch_reasonably_small (1)Last week I began an effort to answer the questions I get asked most frequently by entrepreneurs, starting with how to create an early-stage pitch deck. Today, I address a topic as relevant for early stage startups (vying for consumer attention) as it is for more mature companies (focused on customer relationships): How to grow your brand on Twitter? Twitter is the ultimate marketing platform. But the scale of Twitter activity is so extraordinary (250 million tweets per day) that it is quite easy to get lost in the noise? particularly if you are an early-stage startup and/or an emerging brand.

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